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HEADLINES AT A GLANCE
eOne Announces FTA Broadcaster, First Partners for PJ Masks in Mexico
 
Rovio Entertainment, YouTube to Launch New Episodes of Angry Birds Blues Series

The Jim Henson Co.’s Preschool Series Doozers Renewed for Season Two
    Peppa Pig Live Adds Tour Dates for Next Year  
 
Sesame Workshop Names Ed Wells Head of International Media and Education
 
Reebok, UFC Unveil New UFC Fight Night Collection

eOne Announces FTA Broadcaster, First Partners for PJ Masks in Mexico

Entertainment One (eOne) secured free-to-air broadcaster (FTA) Televisa for PJ Masks, which will begin airing the first season of the preschool series in Mexico next month. Televisa will broadcast the show in addition to co-production partner Disney Junior, where the show airs daily across the Latin America region. 
 
Bandai México is the distributor for Just Play’s master global toy line in Mexico. The initial toy range launched exclusively in the market via Liverpool stores in August, where local media and bloggers were present to celebrate the launch.  
 
Additional licensees will create licensed PJ Masks merchandise across key categories in the country, including Penguin Random House for a variety of formats; Topps Latin America for sticker albums; Grupo Bestway for activity books; Grezon for seasonal products; Creaciones Guz and E-Fashion for apparel; Fotorama for games; and Operadora Ruz for dress up.
 
In January, the consumer products program will expand when Productos Infatiles Animados debuts the brand’s first homewares line in January. Additionally, next spring and summer the licensing program will include Bicileyca and Flying Wheels, for ride-ons; Novelty Corp for games; Operadora Ruz for back-to-school; and Emporio Juvenil for underwear.

Rovio Entertainment, YouTube to Launch New Episodes of Angry Birds Blues Series

Rovio Entertainment will premiere new episodes of the animated series Angry Birds Blues on YouTube and YouTube Kids beginning September 14. The episodes will be released simultaneously in the U.S. and territories worldwide.

The new episodes follow the antics of Jay, Jim, and Jake, the adorable blue bird triplets known as The Blues, and their zany adventures with one another and sometimes, the Hatchlings. Episodes will debut twice per week on YouTube and YouTube Kids.

The Jim Henson Co.’s Preschool Series Doozers Renewed for Season Two

The Jim Henson Co.’s Doozers was renewed for season two on Hulu. The animated series for preschoolers features characters from the classic Henson series Fraggle Rock.
 
Doozers encourages kids to create and innovate with The Pod Squad, as they bounce from one adventure to the next in Doozer Creek. Preschoolers will learn about design thinking, ways to make eco-friendly choices, and an understanding of how things work. The first season is now available to stream within the Hulu Kids app and currently airs on Sprout.

Peppa Pig Live Adds Tour Dates for Next Year  

The new North American Peppa Pig Live tour Peppa Pig’s Surprise will visit an additional 33 cities next year. Following a 60-city leg this fall, Peppa Pig’s Surprise will resume next April in Las Vegas and make its first trip to New York City. The show will also visit 18 cities in Canada, including Toronto. The Peppa Pig Live brand has sold more than 400,000 tickets in the U.S. and Canada to date.
 
Citi is the official card of Peppa Pig’s Surprise, and card members will have access to a pre-sale and VIP packages, including a meet-and-greet experience with the cast. The pre-sales began on September 12 and will run through September 15 at 10 p.m. local time. For complete Citi presale details visit citiprivatepass.com. Tickets will go on sale to the public on September 16, at 10 a.m. local time.
 
In Peppa Pig’s Surprise, Mummy Pig and Daddy Pig have a surprise for Peppa and George, but no matter how hard they try, they cannot guess what it is. Audiences will enjoy fun interactive games and many surprises, with new songs and life-size puppets that walk, talk, dance, and jump up and down. For more information and tour dates, visit peppapigliveus.com

Sesame Workshop Names Ed Wells Head of International Media and Education

Sesame Workshop appointed Ed Wells as head of international media and education. In this role, Wells will manage Sesame’s international offices and expansion efforts focused throughout Europe, the Gulf Cooperation Council (GCC), Latin America, and Asia Pacific. He will oversee all production, distribution, themed entertainment, education, and licensing businesses for the Workshop across these regions.
 
Most recently, Wells served as executive vice president and head of international for WWE Inc., where he was responsible for the global strategic development of WWE’s brand and businesses, including the launch of the direct-to-consumer subscription service, WWE Network. Prior to that, he worked across the Viacom International Media Networks based in New York, Singapore, and Japan, where he served as vice president and general manager of Nickelodeon.

Reebok, UFC Unveil New UFC Fight Night Collection

Reebok and UFC introduced the new UFC Fight Night Collection, an update to the official UFC athlete fight night apparel. This new collection features updated versions of the UFC Walkout Jersey, UFC Walkout Hoodie, UFC Octagon Shorts, and UFC Walkout Hats.
The Legacy Series will headline the new collection. This program pairs UFC athletes who are either headlining a Pay-Per-View (PPV) event or competing in a championship, with the Reebok design team to co-design a UFC Fight Night Walkout Jersey.

The Legacy Series marks the biggest update to the current UFC athlete apparel. Athletes will work directly with Reebok designers to collaborate on a design. The products will be worn by the respective PPV headliners and title bout competitors, and will also be available for fans to purchase for a limited time around each event. The four athletes competing in the co-main and main events of UFC 215: Johnson vs. Borg are the first to join the design process for the Legacy Series.

The UFC Fight Night Collection is now available at reebok.com and ufcstore.com. The first Legacy Series is available now, and will be available on a limited-edition basis ahead of each UFC card for the respective PPV main event and all title bout athletes.

Aristocrat Technologies Licenses Madonna Brand for New Slot Game

Aristocrat licensed the Madonna brand for a new multi-game slot deal, and will unveil the first Madonna Slot Game next month at Global Gaming Expo (G2E) in Las Vegas. 

Each Madonna Slot Game will have a unique game play, inspired by and including songs from Madonna’s most memorable eras. The pop icon has earned a total of 57 chart hits and holds the title of the highest-grossing solo touring female artist in Billboard Boxscore history.

Peanuts Worldwide, Cedar Fair Extend Peanuts Licensing Agreement

Peanuts Worldwide, a subsidiary controlled by DHX Media Ltd., and Cedar Fair L.P. renewed the license agreement to feature the Peanuts characters—created by Charles M. Schulz—throughout Cedar Fair’s 11 amusement park locations.
 
The new agreement extends Cedar Fair’s North American exclusive use of Peanuts in its attractions, entertainment, sports, food and beverage, lodging, and retail operations to 2025. An added five-year option—exercisable at Cedar Fair’s discretion—brings the potential contract extension to 2030. 

MarVista Entertainment Named Exclusive International Distributor for Dream Street Preschool Series

MarVista Entertainment was appointed as the exclusive international distributor for Dream Street, the preschool series created by Nigel Stone. MarVista will debut episodes to worldwide buyers for the first time at the upcoming MIPJunior market next month.

Dream Street follows the adventures of Buddy the Magical Truck, Daisy the Police Car, and their toy box friends as they face everyday challenges in a world filled with incredible edible delights, toys, games, and gadgets, all of which come to life at Magic Time.

Platinum Films recreated the series, adding new 3-D animation and special effects. In addition to the animated series, Platinum Films is currently developing a global consumer products program to coincide with the re-launch of the series worldwide. Short-form content has also been developed for digital distribution.

EMPLOYMENT

A feature of the Total Licensing Weekly Report is the Employment section - this includes 'Jobs Available' and 'Jobs Wanted'. So if you have a position in your company that needs to be filled, or you yourself are looking for employment opportunities, don't hesitate to send your information to:

Becky becky@totallicensing.com
or
to our general mailbox subscriptions@totallicensing.com

JOB POSTING

Public Relations Account Executive - From Toys to Tech
 
LKPR, Inc. has an immediate opening for a public relations Account Executive.  

If you’re an experienced publicist with a proven track record of success looking to work in a fun, fast-paced, entrepreneurial agency environment, we’d love to hear from you.    

LKPR offers the unique opportunity to gain significant hands-on experience across a wide variety of consumer lifestyle sectors, from children’s products, to smart kitchen/home products, to fitness/wellness products, to consumer electronics/technology and more.    

Strong PR generalists are welcome.  Consumer lifestyle experience in the family/parenting, food/home or consumer electronics/technology spaces is a bonus.  

Responsibilities:

  • Live for the placement – whether it’s in ink, on-air, online or an influential Tweet, if it moves the needle for a client, it gets your heart pumping!
  • Be a consumer of all things media and tell your client’s story in an impactful way across mediums, from print and broadcast, to blogs and podcasts
  • Stay up-to-date on client industry news and trends—make your clients famous, in a good way! 
  • Identify appropriate media targets and develop compelling/timely story angles that inspire placements 
  • Be an ambassador for your clients at all times, and protect their brands as if they’re your own
  • Develop client materials people actually want to read, from pitches and press releases to catalog copy 
  • Demonstrate understanding of social media platforms, to reach journalists and consumers; if you can post, Tweet or tell an Insta story and have experience developing engaging brand social content, even better! 
  • Be flexible, creative and resourceful in making good things happen for clients—if there's a way, you'll find it!
  • Be a master juggler! Manage multiple projects, prioritize workload and meet deadlines
  • Work closely with account supervisors to create client media strategies and plans, and recalculate as needed    
  • Collaborate with talented, creative teams across marketing disciplines—think omni-channel! 


Requirements:

  • Bachelor’s degree in marketing, communications or a related field
  • 3 to 5 years’ experience, preferably in a New York City agency environment, with at least two solid years of media relations experience  
  • Bragworthy portfolio of client-focused media placements 
  • Self-starter who comes up with creative solutions to meet client goals
  • Impressive verbal/written communication skills


Preferred Skills:
Cision (or comparable media list building tools)
TV Eyes Competitive salary & benefits packages offered.  

To apply, please contact Linda Krebs at LK@LKPRinc.com    

LKPR, Inc. is a service-oriented, results-driven, full-service integrated marketing firm based in New York City that offers clients best-in-class public relations, social media, digital marketing and design services. The firm was founded in 2012 by Linda Krebs, named “Publicist of the Year” that same year by leading PR industry publication Bulldog Reporter.

JOB POSTING

Spotlight Licensing Seeks Licensing Sales Manager
New York
 
Spotlight Licensing and Brand Management, Inc., a boutique licensing agency in midtown Manhattan (NYC), seeks an experienced sales professional who can identify, research, develop, and close sales leads for its Entertainment, Art/Design, Fashion, Digital, Corporate, Character, and other client properties. Candidate should be a self-starter with established licensing industry contacts and the ability to prepare effective sales pitches/materials, status reports, etc. This is a fast-paced, creative environment requiring the ability to work effectively independently and also as part of a team. Ideal candidate will have 1-3 years licensing sales experience. This is a full-time position with some travel required. Salary negotiable.  
 
Interested applicants should email resume with cover letter to jodi@spotlightlicensing.com
 

JOB POSTING

Job Description: Creative Artworker/Designer

Bright is a leading illustration agency, providing creative content for clients across Licensing and Publishing. In this role it is important to understand the needs of each agent and their creative division, supporting the London & New York offices and working with the part time US designer to coordinate design consistency and efficiency. Bright’s systems are currently under development, so there is scope to be a part of establishing brand design and guidelines for the new website and beyond. This is an opportunity to be part of a resourceful and forward thinking team, working across print and online to take ownership of and developing existing processes and instigating new design projects.
 
Key Responsibilities:

  • Plotting monthly activity and prioritising brief requests, managing deadlines, copy and image requirements
  • Carrying out fast-paced design briefs for both online and print marketing across our different creative departments
  • Developing ownership over all design related processes
  • Communicating effectively with colleagues for clear briefs and prompt delivery of artwork needs.
  • Designing and updating the main Agency, Licensing and Emporium homepage sliders; publications dates, workshop events, new artists, publication and trade show banner ads
  • Maintaining key collateral such as the artist and clients’ handbooks for digital pdf and print formats
  • Designing adverts and images for editorial and advertising features in industry publications
  • Designing and coordinating visuals for presentations for meetings, launches and other presentations that agents or marketing require
  • Coordinating design for trade shows including designing portfolio sheets for all agents and preparing and ordering design or branded collateral needed for trade shows
  • Establishing a strong relationship with printers and the knowledge of different types of processes and papers. Maintain existing relationships and develop new where needed.
 
Skills required:
 
  • Mac literate essential
  • Tech savvy, with an interest in the latest technology developments
  • Strong knowledge of design programs in the Adobe design suite (Photoshop, InDesign, Illustrator etc).
  • Applying a marketing understanding with the AIDA system with high quality performance and constantly developing design skills.
  • Demonstrate creativity, originality and flexibility, with good resilience during periods of high pressure
  • Ability to understand clients’ needs and find practical solutions
  • Good teamwork skills
  • Strong artistic sense with the ability to work to briefs and close attention to detail
  • Ability to multi-task on many projects at one time with strong initiative
  • Confidence in presenting and explaining ideas
 
Bonus additional skill:
 
  • Experience or interest in UX and web design

JOB POSTING

Crayola Is Seeking an Experienced Manager, Outbound Licensing. Located at Crayola Corporate HQ, Easton, PA

The ideal candidate will possess experience within either Toy AND/OR Publishing licensing experience.
 
GENERAL SUMMARY: Creates strategic direction for active licensee base and negotiates new partnerships within assigned categories to achieve growth objectives.   Directs tactical execution of licensed product lines from concept/line plan through commercialization.  

RESPONSIBILITIES:

  • Manage existing licensees in assigned categories: 
    • Evaluate licensee’s quarterly marketing, retail and financial forecasts to ensure licensees on are track to meet established contractual obligations, royalty payments and forecast goals.
    • Organize and run licensee orientations, business reviews, semiannual/quarterly line reviews, and brain storm sessions.
    • Address specific licensee performance issues
    • Negotiate renewals on a timely basis
    • Provides input for annual departmental budget and plan
  • Ensure licensees develop seasonal lines in time for internal seasonal review and develop documents and presentations to communicate licensee’s initiatives to internal Crayola departments
    • Set trend direction and make recommendations for new product entry
    • Direct category research and product concept testing as needed with the consumer insights team
    • Work with creative and product development on design and creative direction for licensed product and packaging
    • Responsible for managing licensee press releases, cross marketing and promotions
    • Ensure adherence to internal approval process (i.e. safety, quality, financial, legal, content, creative, consumer activation, consumer affairs etc.) and assist in resolving issues.
  • Negotiate new licensed strategic partnerships for assigned segments in conjunction with established category strategies
    • Research, secure and develop new licensees building upon the success of existing segments in order to achieve predictable, profitable and sustainable growth
    • Negotiate deal terms including: grant of rights, royalty rates, guarantees, projections and business plans
REQUIREMENTS:
  • 7 years’ experience in licensing or consumer marketing work for a CPG company.
  • Bachelors’ degree preferred

 
To review the full job description and to apply: www.crayola.com/careers
Click on search all jobs and look for Req ID 406BR

JOB POSTING

Senior Creative Designer
Location: North East (Gateshead) 
Salary: Competitive


We are looking for an talented Senior Creative Designer to join our team here at Blue Kangaroo in the UK... You must be a creative thinker and understand everything about Character Licensing and Brands. Work independently but also as part of a team. You will work on the biggest and best known brands in the Licensing world, everything from packaging refreshes to creative pitch decks to inspire creative thinking. An outstanding knowledge of all Adobe programs goes without saying and the ability to take work from concept to final artwork is essential.

If you think you have what it takes to make a difference within our talented and dedicated team then please contact us. t: +44 (0)191 490 9449.
 

JOB POSTING

Licensing Executive

MGL (www.mgllicensing.com) is one of the world's leading Art Licensing companies based in South West London (SW14) and is now seeking a dynamic licensing executive to join their team.

The primary responsibilities of the role are to deal and manage existing clients, as well as identify, develop and negotiate with new licensees. Categories include stationery, cards, gift and table top.

The role will also include visiting and exhibiting at trade shows both nationally and internationally.

Some experience in licensing or image libraries is essential.
For more information on the job role, please send CV and cover letter stating your present salary to studio@mglart.com

JOB POSTING

Licensing Director
 
Company: A leader in fashion accessories for both licensed/private label for adults and children. 
 
Job Qualifications: Looking for an experienced Licensing Director that can work with all major film studios.  Good communication and organizational skills needed. A team player in a fast-paced environment. Must be Excel, Outlook and Powerpoint proficient.  Mac experience is a plus.
 
Job Description: Serve as the primary point of contact for day to day business with licensors. Spearhead category strategies, partner relations, and negotiations to maximize brand efficacy and build growth opportunities for licenses.  Play a key role in forecasting.  Solicit new brands, licenses and trends to secure the company’s high ranking in the business.
Provide sales updates and sell through information to the licensors on a monthly/weekly basis.  Mentor and manage coordinators, providing industry and business guidance.
 
Work Environment: This is a very fast-paced, team-orientated business casual environment. 
 
Contact: Please send resume to Blicensed@gmail.com

JOB POSTING

Executive Seeks New Challenges
 
I have 8 years experience of working for a large London Publishing house licensing book content to third parties. I am looking for a role which utilises my skills in negotiation and relationship building and can develop my experience within the licensing field. Having licensed book content to a wide variety of customers from national Newspapers to international Publishers I would relish the experience to work in a new industry, licensing new content to new clients.
 
I realise that a move across from traditional publishing may mean a step down from the managerial role I was in before. I'm enthusiastic to work in a new industry and feel my skills are easily transferable and am happy to look outside licensing roles also.

caroline_crofts@hotmail.com
 

JOB POSTING

Sunrights Inc. Seeks a Licensing Coordinator
New York
 
Sunrights Inc. is an entertainment rights management company operated by one of the top advertising agencies in Japan, Asatsu DK, and the trading conglomerate Mitsubishi Corp. Located in New York City, Sunrights directly manages the development of intellectual property globally outside of Asia.  Properties include B-Daman and Beyblade Burst.
 
Please submit your resume to recruit@sunrights-inc.com.
Only candidates chosen for the interview process will be contacted.

 

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